{"id":2023,"date":"2017-09-12T02:23:54","date_gmt":"2017-09-12T02:23:54","guid":{"rendered":"http:\/\/commarts.pleather.us\/2017\/09\/12\/art-direction-photography-puma-play-loud\/"},"modified":"2017-09-12T02:23:54","modified_gmt":"2017-09-12T02:23:54","slug":"art-direction-photography-puma-play-loud","status":"publish","type":"post","link":"https:\/\/blog.valdosta.edu\/m2\/2017\/09\/12\/art-direction-photography-puma-play-loud\/","title":{"rendered":"Art Direction &amp; Photography: Puma Play Loud"},"content":{"rendered":"<p><span class=\"field field--name-title field--type-string field--label-hidden\">Art Direction &amp; Photography: Puma Play Loud<\/span><\/p>\n<div class=\"clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item\">\n<p>The kind of project I do enjoy featuring on ABDZ, it&#8217;s a combination of art direction and photography. We are taking a closer look at the work of Boston-based art director Jeremy Haunschild. The approach is simple but kindly efficient especially when it&#8217;s mixed with Interior Design. Commissioned by Puma, let&#8217;s enjoy also the Behind-the-Scenes process for this project.<\/p>\n<p><a href=\"http:\/\/jeremyhaunschild.com\/\" rel=\"nofollow\">Jeremy Haunschild<\/a> is a art director based in Boston, MA. His work is focused in art direction, photography and advertising, check out his <a href=\"https:\/\/www.behance.net\/jeremyhaunschild\" rel=\"nofollow\">Behance<\/a> for more works.<\/p>\n<p>For PUMA&#8217;s 2017 Global teamsport initiative, I designed the visual system and concept that would carry throughout the extensive international diaspora of executions required to support the teamsport business category. I art directed the photography of the key athletes that appeared in the campaign as well as the overall layout and design of the typography and all aspects of post-production.<\/p>\n<h3>Project Gallery<\/h3>\n<div class=\"photoset-grid\"><a href=\"http:\/\/jeremyhaunschild.com\/\" rel=\"nofollow\"><img decoding=\"async\" alt=\"Art Direction &amp; Photography: Puma Play Loud\" src=\"https:\/\/mir-s3-cdn-cf.behance.net\/project_modules\/fs\/f2ce0c55415725.59832d9c025fa.jpg\" \/><img decoding=\"async\" alt=\"Art Direction &amp; Photography: Puma Play Loud\" src=\"https:\/\/mir-s3-cdn-cf.behance.net\/project_modules\/max_3840\/cc5e8b55415725.59832d9906ee7.jpg\" \/><img decoding=\"async\" alt=\"Art Direction &amp; Photography: Puma Play Loud\" src=\"https:\/\/mir-s3-cdn-cf.behance.net\/project_modules\/max_3840\/0de49f55415725.59832d98f18f4.jpg\" \/><img decoding=\"async\" alt=\"Art Direction &amp; Photography: Puma Play Loud\" src=\"https:\/\/mir-s3-cdn-cf.behance.net\/project_modules\/max_3840\/e5510a55415725.59832d9ab9843.jpg\" \/><img decoding=\"async\" alt=\"Art Direction &amp; Photography: Puma Play Loud\" src=\"https:\/\/mir-s3-cdn-cf.behance.net\/project_modules\/max_3840\/c4a00c55415725.59832d9ac31c3.jpg\" \/><img decoding=\"async\" alt=\"Art Direction &amp; Photography: Puma Play Loud\" src=\"https:\/\/mir-s3-cdn-cf.behance.net\/project_modules\/fs\/683eb855415725.59832d9bece72.jpg\" \/><img decoding=\"async\" alt=\"Art Direction &amp; Photography: Puma Play Loud\" src=\"https:\/\/mir-s3-cdn-cf.behance.net\/project_modules\/fs\/c32b7755415725.59832d9be33b4.jpg\" \/><img decoding=\"async\" alt=\"Art Direction &amp; Photography: Puma Play Loud\" src=\"https:\/\/mir-s3-cdn-cf.behance.net\/project_modules\/fs\/3a426e55415725.59832d9c0b78d.jpg\" \/><img decoding=\"async\" alt=\"Art Direction &amp; Photography: Puma Play Loud\" src=\"https:\/\/mir-s3-cdn-cf.behance.net\/project_modules\/fs\/00ca3e55415725.59832d9bd005f.jpg\" \/><img decoding=\"async\" alt=\"Art Direction &amp; Photography: Puma Play Loud\" src=\"https:\/\/mir-s3-cdn-cf.behance.net\/project_modules\/fs\/f6f68055415725.59832d9bd9e8a.jpg\" \/><img decoding=\"async\" alt=\"Art Direction &amp; Photography: Puma Play Loud\" src=\"https:\/\/mir-s3-cdn-cf.behance.net\/project_modules\/max_1200\/f0a9b055415725.59a983c00012a.jpg\" \/><\/a><\/div>\n<p>\u00a0<\/p>\n<h3>More Links<\/h3>\n<ul>\n<li>Learn more about Jeremy Haunschild at <a href=\"http:\/\/jeremyhaunschild.com\/\" rel=\"nofollow\">jeremyhaunschild.com<\/a><\/li>\n<li>Follow Jeremy on <a href=\"https:\/\/www.behance.net\/jeremyhaunschild\" rel=\"nofollow\">Behance<\/a><\/li>\n<\/ul>\n<\/div>\n<p>      <span class=\"field field--name-uid field--type-entity-reference field--label-hidden\"><a title=\"View user profile.\" href=\"http:\/\/abduzeedo.com\/profile\/aoirostudio\" class=\"username\">AoiroStudio<\/a><\/span><br \/>\n<span class=\"field field--name-created field--type-created field--label-hidden\">Sep 12, 2017<\/span><\/p>\n<div class=\"field field--name-field-tags field--type-entity-reference field--label-hidden field__items\">\n<div class=\"field__item\"><a href=\"http:\/\/abduzeedo.com\/tags\/art-direction\">art direction<\/a><\/div>\n<div class=\"field__item\"><a href=\"http:\/\/abduzeedo.com\/tags\/photography\">photography<\/a><\/div>\n<div class=\"field__item\"><a href=\"http:\/\/abduzeedo.com\/taxonomy\/term\/16400\">puma<\/a><\/div><\/div>\n<p>Source: Abduzeedo Photography<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Art Direction &amp; Photography: Puma Play Loud The kind of project I do enjoy featuring on ABDZ, it&#8217;s a combination of&#8230;<\/p>\n","protected":false},"author":245,"featured_media":2024,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_oasis_is_in_workflow":0,"_oasis_original":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_vp_format_video_url":"","_vp_image_focal_point":[],"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[44],"class_list":["post-2023","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-camera"],"acf":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/blog.valdosta.edu\/m2\/wp-content\/uploads\/sites\/107\/2017\/09\/f2ce0c55415725.59832d9c025fa.jpg","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paqOTj-wD","_links":{"self":[{"href":"https:\/\/blog.valdosta.edu\/m2\/wp-json\/wp\/v2\/posts\/2023","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.valdosta.edu\/m2\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.valdosta.edu\/m2\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.valdosta.edu\/m2\/wp-json\/wp\/v2\/users\/245"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.valdosta.edu\/m2\/wp-json\/wp\/v2\/comments?post=2023"}],"version-history":[{"count":0,"href":"https:\/\/blog.valdosta.edu\/m2\/wp-json\/wp\/v2\/posts\/2023\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.valdosta.edu\/m2\/wp-json\/wp\/v2\/media\/2024"}],"wp:attachment":[{"href":"https:\/\/blog.valdosta.edu\/m2\/wp-json\/wp\/v2\/media?parent=2023"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.valdosta.edu\/m2\/wp-json\/wp\/v2\/categories?post=2023"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.valdosta.edu\/m2\/wp-json\/wp\/v2\/tags?post=2023"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}