{"id":622,"date":"2017-02-14T15:22:14","date_gmt":"2017-02-14T15:22:14","guid":{"rendered":"http:\/\/commarts.pleather.us\/2017\/02\/14\/youtube-cancels-pewdiepie-after-disneys-maker-studios-dropped-the-star-over-anti-semitic-stunt\/"},"modified":"2017-02-14T15:22:14","modified_gmt":"2017-02-14T15:22:14","slug":"youtube-cancels-pewdiepie-after-disneys-maker-studios-dropped-the-star-over-anti-semitic-stunt","status":"publish","type":"post","link":"https:\/\/blog.valdosta.edu\/m2\/2017\/02\/14\/youtube-cancels-pewdiepie-after-disneys-maker-studios-dropped-the-star-over-anti-semitic-stunt\/","title":{"rendered":"YouTube Cancels PewDiePie After Disney\u2019s Maker Studios Dropped the Star Over Anti-Semitic Stunt"},"content":{"rendered":"

Disney and its subsidiary Maker Studios have dropped Swedish YouTube<\/a> star Felix Kjellberg, AKA PewDiePie<\/a>, from its roster one month\u00a0after the gamer posted a video showing two men laughing as they held up a sign reading: “Death to all Jews.”<\/p>\n

In a video from January 11, since removed, Kjellberg filmed his\u00a0shocked reaction as\u00a0the two men unfurled the sign, which he had paid them to do. The following week, Kjellberg posted an apology, repeating the hateful rhetoric and criticizing the media for not understanding that he was joking. In a January 22 video, also since removed, he reacts to a video of a Jesus character saying a popular alt-right trolling phrase, “Hitler did nothing wrong.” The Wall Street Journal<\/a> has segments\u00a0of the videos.<\/p>\n

READ MORE:\u00a0John Oliver Will Air Educational Ads During Morning News Shows Aimed At Donald Trump<\/a><\/p>\n

Maker Studios released the following statement yesterday: \u201cAlthough Felix has created a following by being provocative and irreverent, he clearly went too far in this case and the resulting videos are inappropriate. Maker Studios has made the decision to end our affiliation with him going forward.\u201d<\/p>\n

Following the announcement by maker Studios, Google-owned YouTube\u00a0canceled plans for a second season of the reality series “Scare PewDiePie.” It has also removed Kjellberg’s PewDiePie channel from Google Preferred, its premium advertising tier, according to\u00a0The Hollywood Reporter.<\/p>\n

Since 2014, PewDiePie\u00a0has been the most-viewed YouTube channel of all time.\u00a0An early\u00a0gaming channel, his 53 million subscribers tune in for his funny voices and provocative humor. Early in his career, he was criticized for making rape jokes in his videos.\u00a0He signed with Maker Studios in 2012, one of the largest\u00a0multi-channel networks, or MCNs. (An MCN manages channels for digital<\/a> content creators in exchange for a share of\u00a0the revenue.) The Walt Disney Company bought Maker Studios in 2014 for $500 million.<\/p>\n

READ MORE:\u00a0YouTube Creators Cry Censorship As \u2018Inappropriate\u2019 Content Is No Longer Monetizable On The Platform<\/a><\/p>\n

Kjellberg released a statement on\u00a0Tumblr defending his recent actions:\u00a0“I was trying to show how crazy the modern world is, specifically some of the services available online. I think it’s important to say something and I want to make one thing clear: I am in no way supporting any kind of hateful attitudes.”<\/p>\n

With such a robust following, it’s difficult to predict how the separation will affect Kjellberg’s popularity or revenue stream. YouTubers make money through advertising and brand partnerships, which an MCN like Maker would help facilitate. However,\u00a0PewDiePie will still be able to run his YouTube\u00a0channel, he just lost his preferred status and his original show, as well as the contract with\u00a0Maker Studios.<\/p>\n

At a time when hate speech is seeping into media from the highest reaches of government, Disney’s decision to sever ties with such a mega-star\u00a0speaks volumes.\u00a0So does the fact that it took them a month to do it.<\/p>\n

February 14, 11:19 am:\u00a0Updated to include YouTube’s decision to cut ties with Kjellberg.\u00a0<\/em><\/p>\n

Stay on top of the latest breaking film and TV news! Sign up for our Email Newsletters here.<\/a><\/em><\/p>\n

Source: IndieWire Digital TV<\/p>\n","protected":false},"excerpt":{"rendered":"

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