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    Be Legendary. Nike Branding Concept for Tokyo 2020

    August 2, 2018

August 2, 2018

Be Legendary. Nike Branding Concept for Tokyo 2020

Be Legendary. Nike Branding Concept for Tokyo 2020

Daniele Caruso is a freelance illustrator based in Swindon, United Kingdom. He is working mainly in illustration, graphic design and branding. We are taking a look at his branding concept for Nike: Be Legendary, for the upcoming and anticipated Tokyo 2020. With the tagline “legendary”, Daniele included mythological creatures to create an artistic atmosphere alongside with the colour palette that totally reminds me of Dotonbori (the bright heart) from Osaka, Japan. What do you think? Would you like this kind of visual approach if it was from Nike.

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AoiroStudio
Aug 02, 2018

Source: Abduzeedo Illustration

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